BRAND & GRAPHIC DESIGNER
WITH FOUNDATION IN MARKETING

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ABOUT ME

PROCESS

SERVICES

CONTACT

Brand designer with marketing background and master’s degree
in brand management ✼

marketing-first mindset

more about me

I combine visual design with business thinking — ensuring your brand not only looks beautiful, but works.

Clear structure

With years of experience leading projects, teams, and events, I bring clarity and responsibility into every collaboration

Deep dive into the project

I take time to understand your vision, voice, and goals — so the result feels like it was made for you, not just by me.

part of Standard & Premium Branding Packages

MOOdbOard-based apprOach

Before starting the design, you’ll receive 2–3 initial creative direction concepts (moodboards) to choose from.
Each of them shows a possible direction your brand could take — visually and emotionally.
Once a direction is selected, I’ll develop the full brand identity based on that concept.
No guesswork — just focused, intentional design.

You choose the direction.
I design everything based on it:
→ Logo
→ Color palette
→ Typography
→ Art direction

It saves time.
It gives clarity.
It builds trust.

You feel confident in the process.
I stay aligned with your vision.

→ This is how great design begins.

PORTFOLIO

A premium brand identity inspired by the Mediterranean, blending sophisticated elegance with vibrant coastal energy. The design captures timeless luxury, relaxation, and exclusivity, reflecting the essence of the Italian seaside.

PROJECT 01

PROJECT 02

PROJECT 03

Brand identity that embodies wild femininity and a deep connection to nature. Inspired by the textures of seashells and the lushness of jungles, it reflects the purity and strength of the natural world in every product.

PROJECT 04

... coming soon ...

Brand identity that is about savoring life’s most beautiful moments: warm sand underfoot, ocean breezes, and the quiet sophistication of being fully present. It’s a celebration of effortless style, comfort, and the art of self-expression.

PROCESS

We begin with a short discovery call, where I guide you through a creative brief. This helps me understand your business, audience, goals, and aesthetic preferences. We start with a 50% deposit — your spot is reserved.The rest is due after final approval, just before delivery.

If you prefer, we can also do this via messages — whatever feels more comfortable for you.

→ Outcome: a clear creative brief & alignment between us.

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{ DISCOVERY }

I’ll create 2–3 moodboards — visual concepts that reflect different direction your brand could take — visually and emotionally. This is where we align the vibe.
You choose the one that feels right. I then build everything around it.

*This step is part of the Standard and Premium packages.

→ Outcome: one approved direction that sets the mood and structure.

{ CREATIVE DIRECTIONS }*

I design your visual identity: logo system, typography, color palette, layout principles, and more. Each element speaks your brand’s tone — clearly and consistently.

You receive a detailed concept presentation and then we refine it together — with up to 2 thoughtful revision rounds, if needed. I believe in refining, not starting over — so feedback is focused and purposeful.

→ Outcome: a polished, aligned brand identity.

{ BRAND IDENTITY DESIGN }

All final files are prepared and sent:
✼ Logos in all formats
✼ Color & type specs
✼ Brand guide (PDF)
✼ Any extras depending on your package

Neatly organized. Ready to use across digital & print.

→ Outcome: design you can apply with confidence.

{ DELIVERY }

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– Each package begins with a discovery call or questionnaire.
– Extra revisions or add-ons can be requested at an hourly rate.
– A 50% prepayment is required to secure your spot.
– Files are delivered via Google Drive or Notion.

✧ ADDITI0NAL N0TES ✧

SERVICES

MINI BRANDING

from 300$

A refined visual identity for small projects and personal brands.

Includes:
– Logo (primary + secondary)
– Color palette
– Typography selection
– Basic brand guidelines (PDF, 5–7 pages)

Timeline: 5–7 business days
Revisions: 1 round
Final files: PNG, SVG, PDF + mini brand guide

STANDART BRANDING

from 600$

A full identity for brands ready to grow and connect deeply with their audience.

Includes:
— Moodboard-based approach: 2 directions to choose from before design begins.
— Logo suite (primary, secondary, symbol)
— Color palette
— Typography system
— Brand imagery direction (moodboard)
— Brand guidelines (PDF, 10−12 pages)
— 3 print-ready materials (e.g., business cards, certificates, flyers—based on your preference) or 4 social media materials.

Timeline: 10−14 business days
Revisions: 2 rounds
Final files: PNG, SVG, PDF + brand guide

FULL BRANDING

from 900$

A complete visual ecosystem with deep strategy and elevated storytelling.

Includes:
– Moodboard-based approach: 2–3 directions to choose from before design begins.
– Brand strategy (positioning, values, tone of voice)
– Logo suite (primary, secondary, symbol)
– Color palette
– Typography system
– Moodboard & art direction
– Custom brand pattern
– Brand guidelines (PDF, 20+ pages)
– Social media kit (4 post + 4 story templates, highlight covers)
– 5 print-ready materials (e.g., business cards, certificates, flyers—based on your preference)

Timeline: 3–4 weeks
Revisions: 3 rounds
Final files: All working files + brand book